With a record-setting 32 33 million+ views…
This video shows what happens when you combine the power of technology with an extremely creative idea and stellar team execution. After 30 hours of footage from 19 cameras, within the first 5 days of viewing on YouTube, the video was viewed more than 19 million times.
“There was 67 percent more consumption around WestJet than there was the entire rest of the last month combined. By “consumption,” we mean “seen online” (both text and video), and mobile (both text and video) and via social media.
With this holiday campaign WestJet had “…146 percent more consumption around WestJet than there was for Air Canada, Southwest Airlines, Delta Air, and Spirit Airlines combined.”
[…] This video shows what happens when you combine the power of technology with an extremely creative idea and stellar team execution. […]